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Transitioning from WordPress to Wix: A Comprehensive Guide

  • Dec 27, 2024
  • 4 min read

Updated: Jul 30

Quick Comparison: WordPress vs. Wix


WordPress is an open-source content management system (CMS) recognized for its flexibility. With a wide array of themes and plugins, it’s highly customizable—if you’re comfortable with the technical side. WordPress also requires you (or a developer) to maintain hosting, security patches, and updates, which can become a headache if you’re not tech-savvy.


Wix, on the other hand, offers a drag-and-drop site builder that allows you to design a website without writing any code. It comes with built-in hosting, security, and routine maintenance. This makes it a strong contender if you’d rather bypass the complexities of server upkeep and plugin conflicts so you can concentrate on content instead.


Why Switch from WordPress to Wix?


Website owners have plenty of reasons to move from WordPress to Wix. Here are some of the most common:


  1. User-Friendly: Wix’s interface is specifically designed to be intuitive, making it far easier for newcomers compared to WordPress’s more technical setup.

  2. Diverse Template Library: Wix provides numerous ready-made templates that can be tailored to fit your unique style and needs.

  3. Centralized Support: Wix offers a dedicated support team and knowledge base, whereas WordPress relies heavily on community forums or paid help from developers.

  4. All-In-One Pricing: With Wix, hosting and design tools are folded into various subscription plans (including a free tier). WordPress generally requires separate hosting payments and often premium plugins.

  5. Security & Maintenance: Wix automatically takes care of security, backups, and system updates behind the scenes. WordPress leaves this largely to the website owner.

  6. Responsive on Mobile: Wix templates are typically mobile-ready by default. WordPress can be mobile-friendly too, but it often depends on the specific theme or configuration.

  7. Extra Tools: Wix offers features like e-commerce stores, email marketing, and booking systems as part of its native environment—WordPress might require additional plugins or custom development.

  8. Minimal Maintenance: Wix handles ongoing platform updates, so you don’t have to frequently install or troubleshoot new versions and patches.


Depending on your needs, these advantages can make Wix an appealing alternative if you’d prefer a simpler, more managed environment.


The Migration Process: Recreating Your Site


Switching from WordPress to Wix can be more complicated than pressing an “Export” button. In many cases, there is no quick transfer method that carries over every detail, so you’ll likely need to rebuild your site from scratch on Wix. Here are the key steps:


1. Audit Your Existing Site


Start by assessing your current WordPress site. Note which pages, posts, and plugins you need to replicate. Are there any forms, galleries, or special functionalities essential to your site? Having a clear snapshot will help you plan for a smoother transition.


2. Choose a Wix Template


Wix has an extensive library of design templates for various industries. Select one that fits your brand or take this chance to refresh your site’s look. Keep an eye on layout, color schemes, and built-in app integrations that match your needs.


3. Create or Log In to Your Wix Account


If you haven’t done so already, sign up for a free Wix account or log in with Google or Facebook. From here, you can work in the free version or explore paid plans for more advanced features.


4. Manually Rebuild Your Content


Since there isn’t a straightforward way to migrate your entire WordPress site to Wix automatically, you’ll have to manually replicate each element:


  • Text: Copy and paste content from your WordPress pages or posts into the Wix editor.

  • Images: Download images from your WordPress media library (or use your original image files) and upload them into Wix.

  • Videos & Other Media: If you have embedded videos, gather the embed code (e.g., from YouTube) and integrate them into Wix accordingly.

  • Plugins or Special Features: Identify WordPress plugins you rely on, then find equivalent Wix apps (such as contact forms, calendars, and so on).


If you want your new Wix website to retain the exact look and feel of your WordPress site, it’s often best to consult a professional. A Consult With Ari can replicate your existing design and functionality, ensuring a smooth and faithful transition without losing your brand’s identity.


5. Set Up Basic SEO


Once your content is in place, ensure your site is search-friendly. Some basic SEO tasks include:


  • Adding concise, keyword-optimized titles and meta descriptions for each page

  • Including alt text for images

  • Using short, clean URLs (Wix typically does this by default)

  • Creating a sitemap within Wix and submitting it to Google Search Console


This step is crucial for maintaining your Google rankings after migration.


6. Connect (or Transfer) Your Domain


If you have a custom domain (e.g., yoursite.com), you’ll want to connect it to Wix. Typically, this involves:


  • Unlocking your domain at your current registrar (if necessary)

  • Obtaining the authorization/EPP code

  • Initiating a transfer or adjusting your DNS settings within Wix


Wait a few days for the changes to propagate, then confirm that your site is now active on Wix.


7. Review & Launch


Double-check your pages, links, and forms. Test the site on multiple devices to ensure everything looks and functions properly. Once you’re satisfied, hit “Publish” in the Wix editor—and your new website goes live!


Final Thoughts


Transitioning from WordPress to Wix can be time-intensive if you’re recreating each page. However, many find it worthwhile for the ease of use and managed environment that Wix provides. You’ll enjoy straightforward editing tools, built-in security, and far fewer maintenance tasks.



Having professionals handle your migration means you can preserve the look and functionality your visitors are used to—without dealing with the tricky parts yourself.


Whichever route you choose, with a bit of planning and patience, you’ll soon have a new Wix site that’s both visually appealing and much simpler to manage. Good luck with your transition!

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